Oneota Valley: Driftless Outfitters

Oneota Valley Driftless Outfitters is an outdoor apparel line from the Bogh Brothers Design Company. The brand is rooted in the driftless landscape of Decorah Iowa, where founders Alex and Adam spent their formative years. Its aesthetic blends the rugged outdoors with influences like American traditional tattoos, stained glass, oil paintings and Japanese woodblock prints. This project reflects the specific art and education that defined the brothers’ time in the Oneota Valley. The result is a collection of functional gear built for anyone who values a good trail and a sharp design.

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